Search This Blog

Monday, 26 September 2011

Fill The Empty Hours Of Television


NEW YORK (AP) - In recent months, CNN Erin Burnett and his team are staring at the TV equivalent of a blank page.
 Former CNBC, CNN had been drawn by the promise not to start their daily program from scratch. How do you respond to this challenge - how to do its part - starts to become clear, when the show aired on CNN's weeknight "Outfront" debuted place this afternoon at seven EDT Oct. 3.

"This is the most exciting part of the work we have," said Wil Surratt, executive producer of the show. "It's more creative and more fun. It is also the most frightening, but that's why you do what you do. "

The position requires to create something exciting and important at a time when the personality-based cable news programs seem to shovel, and make sure CNN can compete with established competitors Shepard Smith on Fox News Channel and Chris Matthews on MSNBC.

Burnett, the first call to work was Surr.

They had worked together on CNBC's "Street Signs" and SURR has extensive experience in the production of news programs. He worked for CNN "American Morning," Paula Zahn, Aaron Brown and Anderson Cooper of CNN show, and the "Big Idea" with Donnie Deutsch CNBC is. He also helped craft the local news.


"I made a couple where I was in a fix-it guy," said Surr. "It's not so fun when it works is when you have a good partner -.. Great talent or a boss as good as I'd like to take credit for all the shows I've worked well, the truth is a cooperative process."

So far, he told CNN bosses were supportive but not interfering. They said that "maximize (Burnett) talent to take the best parts of Erin and create something new that offers a soft, betrays the values ​​of CNN."

The first thing they needed was to agree a vision, and eyes Burnett is to create a modern news night.

The volume of stories will not be as high as the traditional news, or a show like that conducted by Smith Fox But Burnett said he wants to find new points of view on the most important news of the day: In a recent essay in which discussed the Obama plan deficit, Burnett met a millionaire who opposed the tax increase.

"We believe there really room for a news program to be very successful," he said. Young says he does not want traditional newsletters and want to get their news from a more dynamic way.

The tests will be another element. Burnett has written about the decline of physics books for the growth of e-readers, and spoke of the career lawyers to participate in the wake of a series of air disasters Reno.

Burnett, 35, and both adrenal want information tailored to his strengths.

"I'm not a good news reader," he said. "I am very relaxed in my attitude and delivery. This could be a negative effect on a given environment. But this will be a part of what defines them."

Carol began her career as an analyst at Goldman Sachs before leaving to become a writer on CNN program "Moneyline". He worked as a network of Citigroup's financial network, and then Bloomberg. He met with top NBC executive Bob Wright, when he recorded an interview with Bloomberg headquarters Charlie Rose, and Wright, advised him to work on CNBC.

It was then that his star rose, first associated with the late Mark Haines and show this afternoon, "Street Signs." Burnett said she would use her business expertise in the new CNN show, but stressed that it is a general news program.

Surratt and Burnett are related to each other with their Blackberry, constantly throwing new ideas that breaks each day.

"The police are very personal in this program," said Burnett. "The audience knows what kind of stories that we care."

For his debut in a program can be a delicate process. The producers and stars as we know there is a high percentage of critics and the curious in the audience, trying to pack as many new ideas as they can in a unique, often prepared in advance. The result can be a show that feels rushed or out of date: Eliot Spitzer overcrowding Katie Couric and CNN started the first "CBS Evening News" media are two examples.

Surratt said he is aware of the pitfalls.

"The show will change from day to day, from two to 10 days to 20 days," he said.

0 comments:

Post a Comment

Twitter Delicious Facebook Digg Stumbleupon Favorites More

 
Design by Free WordPress Themes | Bloggerized by Lasantha - Premium Blogger Themes | Blogger Templates